Exploring Skinification Trend

What is Skinification?

Skinification is a holistic approach to skincare that emphasizes giving equal care and attention to all parts of the body, not just the face. This trend marks a shift from the traditional focus solely on facial skincare to a more comprehensive routine that encompasses the scalp, nails, hair, and oral health. By extending the same level of care to the entire body, individuals can ensure they are properly nourishing and protecting all aspects of their skin. This inclusive approach to skincare promotes overall wellness and self-care, encouraging people to prioritize the health and beauty of their skin from head to toe. (1)

One of the distinguishing features of this trend is the products’ dual ability to nourish and cleanse. For example,  body washes that can heal acne, replenish skin with collagen, reduce cellulite, and relieve dermatitis while also providing skin care advantages. (2)


Why is it trending?

Skinification is trending for several reasons:

  1. Health and Wellness Focus: There’s a growing awareness of the importance of skin health as part of overall wellness. People are prioritizing self-care and seeking products and practices that promote skin well-being.
  2. Customization & Personalization: To address unique skin types, issues, and preferences, the skincare sector has moved toward individualized solutions. Skinification provides customized products and routines in line with this trend.
  3. Innovation and Technology: Advances in skincare technology have led to the development of multifunctional products that combine skincare benefits with other functionalities, such as sun protection, anti-pollution properties, and nourishing ingredients.
  4. Environmental Awareness: With increasing concerns about environmental factors affecting skin health, such as pollution and UV radiation, consumers are seeking products that offer protection against environmental stressors.
  5. Beauty and Self-Expression: Skincare-infused makeup allows individuals to enhance their appearance while also caring for their skin. This blend of beauty and skincare appeals to a wide range of consumers.

As skinification continues to gain popularity, it’s evident that the trend is here to stay. From the emphasis on health and wellness to the focus on customization and personalization, the skincare industry is evolving to meet the diverse needs of consumers. With innovative technologies driving the creation of multifunctional products, individuals now have access to skin care solutions that not only nourish their skin but also provide protection against environmental stressors. This shift towards environmentally conscious skincare reflects a growing awareness of the impact of external factors on skin health. (3)

Hair & Scalp Serum: A revitalizing serum designed to nourish and strengthen hair from root to tip, promoting scalp health and hair vitality.

Skin-friendly Makeup:
A range of makeup products that prioritize skin health, offering lightweight coverage, hydration, and a natural glow without clogging pores or causing irritation.

Non-stripping and Anti-Acne Face Wash:
A gentle yet effective face wash that cleanses without stripping natural oils, helps prevent acne breakouts, and promotes balanced, clear skin.

Moisturizing and Brightening Serum:
A hydrating serum that boosts skin’s moisture levels, improves texture, and enhances radiance for a healthier, more vibrant complexion.

Whitening with Broad Spectrum Body Lotion: A body lotion that moisturizes deeply, evens out skin tone, and provides broad-spectrum sun protection, leaving skin soft, smooth, and protected against UV damage.


Interested in developing a new line of products that cater to the current trend of skinification? Contact Natura Aeropack by filling out our inquiry form or calling us now. While we specialize in producing natural and sustainable coconut-derived substances, we also help formulate goods utilizing high-quality coconut oil and its derivatives. Partner with us to develop holistic care products and gain a competitive advantage in the growing skinification market.