
Why Formulators Are Moving Away from Cocamidopropyl Betaine: A Situationer
Cocamidopropyl betaine, or CAPB, has long been a trusted ingredient in products labeled “gentle” or “mild.”

Cocamidopropyl betaine, or CAPB, has long been a trusted ingredient in products labeled “gentle” or “mild.”

Fabric conditioners are great for keeping clothes soft and comfortable, but did you know that some of them can harm your skin?

For decades, consumers with easily irritated or reactive skin have had difficulty finding cleansers that don’t cause flare-ups with regular use.

Sustainable beauty begins long before a product lands on a shelf and continues long after the last drop is used. One important part of this cycle is bioaccumulation.

Texture and skin feel often determine whether a skincare product earns a place in someone’s daily routine.

Consumer awareness around scalp care has grown rapidly in recent years and shifted the conversation from hair aesthetics to overall scalp health.